Classes
Union Station provides the perfect backdrop for hands-on learning and spacious classrooms for lecture and live demo classes.
With over 100 classes, there’s something here for everyone!
How do I pick my classes?
You will be able to register for classes IN THE SHUTTERFEST APP two weeks before the event (first come, first serve). The app is released about a month before ShutterFest. READ THE FAQ and/or monitor the private Facebook group for more details.
SF26 Class Lineup
AI in Action: Create a Lead Magnet, Email Sequence & Content Engine in 90 Minutes
Speaker:
Fox and Vixen Boudoir (Website) (Social Media)
ChatGPT can’t market your business if it doesn’t understand your clients or your voice. In this session, you’ll set up an AI project that does, so it can help you create marketing that actually works.
We’ll start by building a custom client persona and brand voice file for ChatGPT or Claude. Then you’ll put them to work, creating real assets for your business: a lead magnet, a short email series, and a content engine you can keep using for months.
You’ll learn how to research strategic topics to uncover what your audience is thinking, map those ideas across your customer journey, and turn them into blogs, social media posts, and emails that connect.
You’ll leave with marketing content you can put to use right away, a prompt library tailored to your brand, and a repeatable process you can run whenever you need fresh ideas.
Bring your laptop so you can build alongside us and leave with work you can use immediately.
Over 40 & Fabulous: Build, Book & Deliver a Campaign That Converts
Speaker:
Fox and Vixen Boudoir (Website) (Social Media)
Women over 40 are one of the most loyal, emotionally driven, and financially ready audiences in portrait photography. Yet most photographers overlook them or use messaging that misses the mark.
The Over 40 & Fabulous framework gives you a complete, repeatable campaign built to attract, book, and serve this high-value niche. We’ll walk through each stage, from first ad to application, consultation to shoot, product delivery, and finally magazine and gallery features. You’ll see how the pieces work together to increase client value and long-term momentum.
You’ll learn:
– How to identify and connect with the “Over 40” client in a way that resonates
– A step-by-step campaign map you can adapt for your studio
– The levers that turn one campaign into consistent revenue and loyal clients
This class is designed for photographers who already offer boudoir sessions. We will not be covering how to shoot boudoir. The focus will be on understanding this target demographic and building a marketing campaign around them.
Sculpted by Light: Fine Art Bodyscapes with LED Light Sticks
Speaker:
Fox and Vixen Boudoir (Website) (Social Media)
Learn how to sculpt light into bodyscapes your clients will want to showcase on their walls, using LED light sticks, purposeful posing, and intentional shadows.
This hands-on class covers one-light and two-light setups that are easy to replicate in small spaces and designed to highlight form, strength, and shape, whether your subject is in lingerie, fitness wear, or nude.
(Note: there will be no nude models in class. You’ll just have to use your imagination. We promise it’s good practice.)
You’ll learn how to pose both male and female bodies for sculptural impact and leave with a repeatable system you can use to create fine art wall portraits your clients will be proud to display.
Bring your camera, and we recommend a standard zoom lens for flexibility.